I AM
JENNA
NICHOLLS
User
EXPERIENCE
DESIGNER
Jenna Nicholls
User Experience Designer, based in San Francisco.
I gap between users and technology by creating innovative and accessible designs.

Curiosity is at the core of everything I do. My mantra is, seek to understand before you are understood.

Track mileage, simply.

The planning, research and redesign of the Cardata Mileage app, launched for iOS and Android in 2023.

Building design consistency from the ground up.

Establishing, designing, and documenting digital brand guidelines and mobile, and web design system for Cardata.

Go further with Lyft.

Lyft Long Distance is a conceptual new feature, from initial product ideation and research to final designs and prototypes.

Real Books. Real People. Real Local.

A solo design refresh of Green Apple Books dated e-commerce platform, including an information architecture audit.